From first search to post‑checkout. Personalised journeys aligned with PMS and CRM.
• Loyalty programme strategy and platform selection.
• Guest journey mapping: pre‑arrival, stay, upsell, post‑stay and re‑engagement.
• Personalisation design with CRM/CDP and channel alignment.
• Measurement framework and operational playbooks.
Outcome: higher repeat business, stronger engagement and incremental revenue.